Doug examines the decline of niche sites, once a lucrative area for digital marketers. He references an email from Shawna Newman of Skip Blast and highlights a Million Dollar Site heavily impacted by Google’s Helpful Content Update (HCU). Doug reflects on personal anecdotes, industry shifts, and past interviews with individuals like Duke and Dave, illustrating the initial excitement and eventual disappointment within the niche site community.
Doug gives his commentary on a question Seth Godin addresses and provides an update on a “case” study. Credit to the great Seth Godin...
Doug chats with Heather Farris, an experienced Pinterest educator and marketing strategist. Heather shares her unique journey from an accounting career to establishing a...
Doug and Denise Cruz talk about her experiences as a travel blogger dealing with the impacts of Google’s ‘Helpful Content Update’ and the subsequent...