Doug examines the decline of niche sites, once a lucrative area for digital marketers. He references an email from Shawna Newman of Skip Blast and highlights a Million Dollar Site heavily impacted by Google’s Helpful Content Update (HCU). Doug reflects on personal anecdotes, industry shifts, and past interviews with individuals like Duke and Dave, illustrating the initial excitement and eventual disappointment within the niche site community.
Doug gives some updates and answers listener questions! Lisa’s question is especially interesting: what to do with a site that has lost traffic. Check...
I chat with Jesse Lakes about his deep dive into video content creation. We discuss his 100 video challenge inspired by his new book,...
I got an email about niche sites and side hustles, and working online. I discuss the impact of recent Google updates and AI changes...